Agency: Ogilvy
Client: Gandhi
"The Dinosaur" by Augusto Monterroso is one of the world's shortest stories. It reads in it's entirety: "When he/she woke up, the dinosaur was still there".
As part of Gandhi Bookstore's (Mexico's leading bookseller) award-winning reading campaign, Ogilvy approached several up-and-coming directors to make a series of adaptations of the story. The challenge: they had to be told in exactly 6 seconds, using a POV.
These are my two contributions. The series of ads was broadcast on MTV and won a "Golden Sun" at the FIAP (Festival Iberoamericano de la Publicidad) in San Sebastián.
